> ## Documentation Index
> Fetch the complete documentation index at: https://heybtw.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Pricing and Plans

> Start free, no credit card. Partners always join free. Add full attribution when you're ready.

heyBTW connects the events you sponsor and co-host to the pipeline and revenue they drive. You can run co-marketing events, sync attendees to your CRM, and query your data from an AI agent without paying. Upgrade when you need full attribution, unlimited events, or write access from agents.

## Free

**\$0 per month.** Collaborate on co-marketing events with partners and sync attendees to your CRM. Get started without a credit card.

* Co-marketing event collaboration
* 4 events per year
* Partner account mapping
* CRM contact sync
* AI event summaries
* 100 free contact enrichments
* Connect to Claude, ChatGPT, and AI assistants

## Growth

**\$149 per month.** Prove which co-marketing events drove pipeline. Full attribution, unlimited partners.

* Everything in Free
* Event Attribution Dashboard
* Unlimited events, unlimited partners
* Cross-event AI insights
* Full MCP access for Claude, ChatGPT, and AI assistants (read)
* Salesforce integration
* 200 contact enrichments per month
* Pay-per-lead enrichment at \$0.05 per lead above 200

## Enterprise

**Contact Sales.** For teams running large partner programs, with SSO, dedicated onboarding, and AI GTM agents.

* Everything in Growth
* SSO / SAML authentication
* AI GTM Agents for unlimited AI-powered workflows
* MCP write tools (push event data, confirm enrichment, update attendee status)
* Custom enrichment volume
* Dedicated onboarding

<Note>
  Lead enrichment beyond your plan's included volume is metered at \$0.05 per enriched lead. Re-enriching a contact within 90 days reuses the cached result for free. See [Enrichment](/docs/integrations/lead-enrichment) for details.
</Note>

## Partners always join free

When you add a partner to a collab, they don't need a paid account. They join free and can see shared event data and attribution from their side. This is by design. The partner experience is how partners discover heyBTW.

## MCP for AI agents

MCP read tools are included on every plan, including Free. Agents like Claude, ChatGPT, or any custom agent can query your event intelligence, partner insights, attribution, cross-event patterns, invite recommendations, and conference summaries out of the box. Write tools (push event data, confirm enrichment, update attendee status) are available on Enterprise. See [MCP Tools](/docs/integrations/mcp-tools) for setup and the full tool catalog.

## Questions?

For enterprise pricing or custom needs, contact [ben@heybtw.com](mailto:ben@heybtw.com).